Category Archives: Advertising & Marketing

How a Web Developer Can Help With Website Creation

Do you have plans of putting up a website for your business? If so, you should hire experts from a web development company for a well-designed site, complete with all the necessary functionalities.

A web developer will make sure that your website design will have the power to open more doors of business opportunities using a variety of skills, particularly in the following areas:

web development

  • Database technology refers to relational database management systems (RDBMS) that ensure a website runs smoothly. The work involves finding ways to store codes, files, images, and other data.
  • Client-side scripting is where website applications are created for clients to use when they access your website. Most of these applications execute within a browser. These include storing data in cookies and running Flash games.
  • Server-side scripting powers the website mechanics behind the scenes. Web developers use this technique to build a website’s backend.

If you need help with website development, Nine Dot Media, an ecommerce website design company in leicester will be there to assist you.

Here is a list of perks a web developer can bring to your business’ website.

1. Bring the technical element to website design. 

The lines between a web developer and web designers are often blurred because of the many overlaps. But web development is more about the technical side of things rather than the aesthetics.

Designers use graphic design software to create layouts and styles, while developers use different programming languages, such as Java, MySQL, or CSS, depending on whether they are working on the server side, client side, or database technologies.

So when you find the perfect web design company, you now know the difference.

2. Enhance a website’s accessibility and approachability 

Technologies in web development help make a website user-friendly and offer a better customer experience. Regardless of how attractive a website is, the lack of features and functionalities will make visitors leave without browsing further.

It will also make website management and maintenance stressful and time-consuming. Without a website content management system, for example, administrators will have difficulty adding content and handling website collaboration.

3. Set up an effective online presence

A website development company offers services that can help your business become visible online. With a good knowledge of design factors that matter to clients, they can create a site that can boost your online presence and, with a bit of optimisation, increase ranking on search results.

4. It will help you save time

Lastly, you will not have to feel pressured because of all the workload it takes with website development. Your website is all set so you can focus on other aspects of your business. Whatever problems your website encounters, you won’t have to bother about it since it will all be taken care of by a web developer.

For your web development and web design needs, this affordable web design agency Leicester has will make sure that your overall website delivers top-quality content to customers online. For more information about Nine Dot Media services, you can visit http://www.leicesterwebsitedesign.com/.

4 Digital Marketing Tips to Build Your Brand

With the rapid change in today’s innovative world, micro and macro-scale businesses are keeping pace with digital marketing. Everyone these days can easily access information via smartphone, laptop, and tablets, which is why entrepreneurs are looking for ways to grow their business online. If you are not able to generate sales and leads, the organic traffic you get from your website would still amount to anything significant. So how do you improve your brand? Well, one must surely hire a reliable and results-oriented digital marketer like Ryan Deiss, but if you want to learn more, read on:

 

ryan deiss

ryan deiss

 

1. Who is your target audience?

A digital marketer like Ryan Deiss would encourage you to find out who your target audience is, which is basically a group of people in a particular community that would avail of your product or services. This is often the first step in marketing, digital or otherwise, because you need to know who you are selling and what will make them interested in your business or brand. If you want to know more about how you can identify your target audience, check about Ryan Deiss has to say from his website: https://ryandeiss.net/

2. Speak to your customers with your posts.

Keep in mind that the social media is the most cost-effective tool to grow your business. This means you have the opportunity to speak whatever you want to your customers using your posts. Focus on creating a style and keep it organized to create an identity for your business that will stay on the minds of the consumers. The articles of Ryan Deiss talks about how you can build your brand with digital marketing. Check out the Ryan Deiss Bio section to learn why you can trust his recommendations.

3. Communicate with your customers.

One of the best ways to gain more customers is to make them feel valued. Your website needs to be customer-friendly; you should always interact with customers and cater to their queries. If there are any complaints regarding your product or services, do not ignore their messages. Instead, call them and tell them how you can improve to serve them.

4. Post interesting content on your website.

If you are looking for the easiest way to gain the attention of your customers, then you need to create content that will keep them engaged. In the world of Digital Marketing, there is no doubt that Content will always be King. Having a good content will allow consumers to focus on your post, comment, or share. You need to keep your posts available for everyone to see so that whenever a particular person shares your post, it can be posted to other social media platforms.

If you want to build your brand, you need to think ahead and face the challenges that are bound to come your way. You also need to focus on achieving the vision and mission of your business. Not all entrepreneurs get successful on their own, which is why it is also ideal for entrepreneurs like you to hire a reliable digital marketer like Ryan Deiss, so you will learn how to build your brand with the use of digital marketing. For more details, visit at https://ryandeiss.net/

Social media trends in Australia: What to look out for in 2017!

This is the era of social media. Everyday, new members join different platforms with all types of reason. Right now you can do just anything on the online platforms. They allow the people to share information and ideas directly to communities. The web-based technology is very interactive. People get to share, co-create, give opinions and modify before sharing the result of the idea. You can get or share any type of information such as travel spot, new stuff, personal ordeals and thought, business ideas, sale items, digital marketing, campaigns and fund raising. Social media trends give analysis information of social and economic survey done on different topics affecting the community’s life.

social media trends

What are the current social media trends in Australia?

Every year different trends and ideas come up with new information to the interested candidates.  With the continuous growth in technology, new people of all ages join social media for different purposes. The latest social media trends in Australia show that many people have made platforms for their work and products online. Social media trends in Australia 2016 were a surprise for many. Most of the trends witnessed hadn’t been predicted. But does that mean we should brace ourselves for more in 2017? Yes! Here are some social media trends you want to know about in 2017.

Video Popularity will continue rising.

Research shows that with rising technology, people are hungrier for information. Time is however limited and that’s why they prefer fast information. They will prefer watching a video for three minutes to reading a document for ten minutes. This social media trend has led brands to create video content to reach out to potential and existing customers. This trend is set to rise even more in 2017 with most social media platforms offering live broadcasting features.

Go Live Video.

Social media has found a new and interesting way of reaching an audience, and definitely a major part of social trends in Australia 2016. Live videos’ popularity is based on the fact that people love watching videos. This is one social media trend brands should embrace because it gives them a platform to interact with customers in real-time. You can follow up your customers and also discover new ones using the Go live feed. Facebook and Instagram have implemented the live videos making it very easy for businesses to grow their range of audience. The most current social trends in Australia show that with a rise in Facebook usage, live videos will continue to become more popular in 2017.

Timed-Out content.

This trend is also known as vanishing content. Snapchat initially released this baffling pattern whereby content posted is timed and after 24 hours it’s terminated. This trend has been taken up by Instagram Story whereby the feed also vanishes after 24hrs. 2017 will see brands adopt this strategy to do content marketing.

Increased importance of social media influencers.

Digital marketing is growing rapidly. Social media influencers are a crucial component of digital marketing whereby brands are paying them to share messages on Social Media on their behalf. This trend is expected to grow with YouTube and Facebook being a key platform where social media influencers can reach their audience.

Conclusion.

There will be more social media trends and developments to expect in 2017. Companies and brands that will embrace these new trends will put themselves at a greater advantage compared to their competitors who will resist the changes. Those who can keep up with social media changes are bound to benefit with increased brand awareness and bigger sales.

The Secret to Staying on Top of Google for Your MN Business

Search engine optimization refers to the process through which you can improve your online position in the organic search results. Generally, the higher your MN site appears, the more traffic and leads that you will get and that means you are able to grow your business. If you are running a business, your goals should always be to get to page 1 as well as position 1. The feasibility of that depends on several factors such as the market you are operating in, the age of your domain name and website or whether you have hired a professional SEO Minneapolis MN company that can apply the right strategies in order to take you to the top.

Companies offering niche products and services in Minneapolis are generally able to rank to the top fairly easily if they apply the right SEO Minneapolis MN strategy because they are competing in a smaller market. In order to have a better shot climbing to the top and maintaining the top position, you will need to deploy the following strategies in your online marketing:

Have Keyword Rich Content

It is important to have a good content strategy that will help you attain the top rankings. Start by determining the search habits of your audiences in order to craft a good content strategy. Look at the keywords that your audiences are using to search for your content. Compile the list of keywords, and then incorporate them in your content marketing. One useful tool for identifying the right keywords to use is the Google Adwords Keyword Planner. This will help you in choosing the most relevant keywords for your target market that can be incorporated in the website copies. The keywords should appear not just in the web content but also in the metadata of the page and content. A professional SEO Minneapolis Minnesota expert can do this for you and help you in optimizing your web presence.

Link-building

Link building is also an important part of any professional SEO service. Search engines have something called Page Rank. It is scored out of 10 depending on the number of inbound and outbound links to and from your website. It is a way for search engines to verify the trust factor of your website. If your site is linked to other sites which have higher Page Rank, it is going to improve your site authority and ranking.

Professional SEO Minneapolis MN has can take steps that will help you boost your Page Rank score and increase the authority of your website. For better Page Rank, the website should be linked to social media content especially to portals such as Google+ as well as to various open directories like DMOZ. You can also link to the websites of various professional bodies which are closely linked to your market niche.  There are various steps that can be taken by SEO professionals in Minneapolis in order to boost your link profile such as internal linking, modifying the menu structure or even inserting quick link footers.

Keeping Your Content Fresh

The rate at which the search engine spiders will crawl your website will depend on how frequently you update fresh content on the website. It is therefore important to set a weekly or monthly content quota so that you can keep your site as dynamic as possible with fresh content, images, videos, press releases, and many more. An alternative way of keeping your content fresh is by having a blog that is regularly updated.

Keep up to date with SEO

SEO is not static. The algorithms which are used by both Google and Microsoft change from time to time as they try to deliver the most relevant and accurate results to searchers. While the basic principles of organic SEO remain the same, you need to keep up with these little tweaks in order to avoid getting penalized by the search engines.

When do you need an adept attorney to fight for your rights

About 1.3 million people die every year in road crashes, which account for 3,287 deaths every day, and an additional 20 to 50 million people become injured and disabled with each passing year. Road crashes are the primary reasons of death among young people aged between 15 and 29 years and the 2nd leading cause of death among people aged between 5 and 14. If you or any of your acquaintances have been hurt in any kind of vehicular accident, then it would be wise to seek the consultation of one of the best car wreck lawyers to receive the compensation you deserve.

Setting a challenge for the insurance company

The aim of the insurance companies is to reject the claims of the victim or settle for the lowest possible amounts. They often demand for settling out of court and instigate the victim’s family to do the same. And when you feel that you will be able to take control of the matters and decline their initial offers, they would pay you no better than what they calculate to have lost at trial. So when you want to settle for what is your due, you must have one of the top-notch car wreck lawyers by your side.

Navigating all variants of insurance claims

Not only that, when you are not equipped with the proper knowledge and complicacies of injury law, you will not be able to navigate the ins and outs of the claim process and insurance policies. But when you have any of the well reputed car wreck lawyers to aid you, they shall be able to pursue all the various types of insurance claims that you are entitled to receive including the lesser-known  variants of policies like excess liability policies, under insurance coverage and umbrella policies.

Paying for the expenses

When you have faced an accident on the road, you are taken to the hospital for the needful treatments owing to which you may have incurred a huge expense and lost wages too. Did  you know that you are liable to get it reimbursed? The skilful traumatic injury lawyers can help you manage the medical bills that still remain unpaid unless a reasonable settlement is reached. In case the bills are excessively high, they can even negotiate liens to a considerable amount so that your burden is eased during this crisis so that you can effortlessly recover from your injuries and begin another phase of life. Check out CM Trial Lawyers

Knowing the laws associated with your injuries

Sometimes it so happens that you have met with an accident that has caused nothing serious, but a few minor cuts here and there. But the reality may be that your spinal cord or brain has been harmed in some way or the other which can even lead to disability. You must go through a thorough medical checkup and consult the experienced brain injury lawyers who have all the knowledge regarding the intricate medical law so that you get the right medical attention along with the well-deserved compensation.

In case your baby has suffered any kind of injuries during birth, it is imperative for you to seek the aid of a birth injury attorney because your child may have to face long-term consequences – both physical and psychological. With the aid of an adept lawyer, you will be able to pursue justice along with the desired amount of compensation.